Shiseido
From its origins as Japan's first western-style pharmacy in 1872, to its distinction today as one of the largest and most influential cosmetic houses in the world, Shiseido has always been a company unlike any other.
The name 'Shiseido' was taken from a traditional Chinese phrase that was understood to mean "Praise the virtues of the earth, which nurtures new life and brings forth new values". The name is a reflection of the company: a pioneer in combining eastern aesthetics and sensibility with western science.
Commitment to Research and Development has always been at the core of the Shiseido brand, and with more than 130 years of experience, Shiseido has a unique expertise in developing products with the most advanced technologies.