With spring upon us, it can be good to switch up our normal routines and try something new. Why not start with something simple like changing your daily fragrance? But, with so many choices available to us it can be hard to decide what fragrance is right for you. This is a guide to help you find your new go-to.


First of all, what exactly is a fragrance?


Fragrance is a pleasant, sweet smell originating from the Latin word for perfume - per fumus, meaning through smoke. Depending on where you live, the name for fragrance can differ. Scent, parfum, perfume, are some ways to describe fragrance but the only real difference we need to know is that ‘perfume’ is generally a more concentrated form of a fragrance and ‘eau de toilette’ or ‘Cologne’ is typically a lighter form.

Fragrances are usually built with three layers in mind:

  • Top notes - which are lighter, radiant and fresh. They are the first ingredients that we identify when smelling a perfume and are often citrus, fruity, herbal or floral oils.
  • Middle or ‘heart’ notes - The core and essence of the fragrance that appear when the top notes have developed.
  • Base notes - These are the notes which give a fragrance its depth and richness. They are the foundation that carry the scent.


What types of scents are there?


Fragrances come in many different formulas that focus on elements such as essential oils, fruits, flowers and raw materials to create unique and irresistible smells that capture our attention. But not every option suit all of our tastes. Below are some of the most popular types of scents, along with our recommendations at Brummells of London to help find your match.



Floral scents are one of the most commonly used options in the fragrance family that make up a lot of well-known perfumes, often smelling like freshly cut flowers. They are particularly popular in many women’s fragrances but can also be found in some men’s fragrance. Some common floral notes to look out for are: Rose, Jasmine and Orange Blossom

Our top floral fragrance is: Acqua di Parma Acqua Nobile Gelsomino Eau de Toilette Spray 75ml

  • Top notes: Mandarin, Pink Pepper, Lemon, Bergamot
  • Middle notes: Calabrian Jasmine, Petitgrain, Neroli
  • Base notes: Musk.




Fresh fragrances encompass clean bright notes with herby, citrusy and oceanic scents. These are typically found in more men’s fragrances than women’s, which provide fresh scents paired with spicy notes that create a more robust fragrance. They can have aromatic, tart notes with mixes of zesty or fruity scents. Some common fresh notes to look out for are: Sage, Bergamot and Grapefruit.

Our top fresh fragrance is: Czech & Speake Oxford & Cambridge Cologne Spray 100ml

  • Top notes: Bergamot, Peppermint, Rosemary
  • Middle notes: English Lavender, French Lavender
  • Base note: Oakmoss
  • Top of Form
  • Bottom of Form



Citrus scents fall under the fresh category but are more intensely focused on zesty or tangy notes like mandarins or bergamot.

The Ortigia Sicilian Lime Eau de Parfum Spray 100ml fits into this category perfectly with rich aromatic lime wood, flowers and oil from the scented lime tree - a classic Sicilian scent: fresh and young yet complex that can be worn by both men and women.

D R Harris Arlington Cologne Spray 50ml also makes a great version that is lively but subtle, opening with light citrus notes that are delicately mixed with hints of fern.


Woody fragrances are usually warm and luxurious, mixing incense-like scents with drier notes like cedar. Fragrances will sometimes incorporate some fresh notes like citrus or floral to tone down the warmth. Some common woody notes to look out for are: Patchouli, Vetiver and Sandalwood.

Brummells of London’s top woody fragrances are:

Floris Leather Oud Eau de Parfum Spray 100ml

  • Top notes: Bergamot, Leather
  • Middle notes: Carnation, Geranium, Oud, Patchouli
  • Base notes: Oud, Vetiver, Woody Amber


Ortigia Sandalwood Eau de Parfum Spray 100ml

Soft, rich notes of sandalwood embrace floral notes of dark rose and bright jasmine, as it rests on a base of cedar and teak. Ortigia Sandalo draws its essence from the essential oils of the sandalwood tree, providing warmth, comfort and sophistication.



The last scent belongs to the oriental fragrance family, with rich exotic and seductive scents from herbs and spices and often assisted with dry and powdery notes. These fragrances tend to be luxurious and heady, softened with amber or sweet notes. Common oriental notes to look out for are: Vanilla, Myrrh and Anise.

Our top oriental fragrance is: Floris Soulle Ámbar Eau de Toilette Spray 100ml

Exquisitely oriental with pineapple, jasmine, pepper, vanilla and musk accents. Escape to the Orient on the wafts of this one-of-a-kind fragrance that will make you stand out.

  • Top Notes: Bergamot, galbanum, pineapple, lentisque
  • Middle Notes: Pink peppercorn, geranium, jasmine, melilot
  • Base Notes: Amber, vanilla, musk.